American
Airlines

american airlines

American
Airlines

Role: Senior Art Director
Agency: McCann NY
Awards: 2019 Silver Midas

 

Travel is too often a broken promise.

The places we promise to go and the experiences we promise to have are so much easier said than done, they usually never happen.

We created a national campaign to show cardholders that their American Airlines Mastercard helps them keep their promises.

The campaign launched with :15 and :30s spots on TV and streaming.

The campaign launched with :15 and :30s spots on TV and streaming.

Gus Butera photographed the national print and out-of-home.

Gus Butera photographed the national print and digital out-of-home.

©2020 James Pinkerton